Typography is one of the basic elements of almost all design branches. There is always something new to learn about, if you have superior abilities. Here we know some of them or you know without applying, some of them will learn new; We have prepared 10 basic typography hints that will positively affect your productivity and workflow.
1. Take your time
Finding the right font is usually something that consumes quite a lot of overtime. Avoid using the same font over and over again in each new design. Getting started with using your favorite font is a little easier to escape. Take some time to explore the appropriate fonts for your design.2. Don't overdo it
If you are using 10 different fonts on a single page, you're probably doing it wrong. Limit yourself. Using fewer characters will help you to establish integrity in your design. You can provide diversity with different sizes and weights of the same character.3. Don't rely on trends
Yes Gotham can be an enormous character, but is it suitable for every situation? No. It is always good to know what isn't fashionable or what. At the same time, it is necessary to know that you should not be blind or blind. Instead of searching for new or fashionable characters on the Internet, it is always necessary to take a look at the classics that have been researched and tested and tried and tested.4. Use different font characters from each other
Use fonts that match or match with each other instead of overlapping each other when working with different fonts. If you use fonts that are very similar to each other, the points separated from each other can be seen as incorrect or inconsistent.5. Don't forget the serifs
Sans serifs can be contemporary, modern and clean. But a little love with the classic and reliable serif sans can meet these qualities. If you can find matching serif and sans serif, then the real magic happens. Be a little brave and stay away from Helvetica, everything will be fine.6. Hierarchy
Decide which font to use and where. Setting up a system will help you shape the rest of your design. It will also be more useful in the reader.7. Breathe your letters
Using leading, kerning and tracking accurately, you can give the message you want more effectively. Avoid using default values, especially when designing a logo. Of course, when changing values, no one will want letters that are intertwined or separated from each other.8. Comply with the law
A font you find on the Internet or received from a friend does not mean that you can use it. You can think of the same as the stock photos, you need to review the usage rights before use.9. Small is always good
OK maybe not always but almost always. You've got to stop using those huge letters. The easiest way to make a text more sophisticated and more enjoyable is to write a little. Of course not too small to read.
9 Tips for Perfect Typography
